Australia looks to be in the later stages of the business cycle, and is not alone here among its developed economy peers. In an environment of potentially slowing growth, we propose that a way forward is to invest in companies which are “share-takers” – companies that can gain market share from technology-enabled advances in their business model, and in changes in consumer behaviour.
Here are seven fronts where technology is enabling disruption and creating opportunities;
Connectivity/mobile devices
The developed market is spending more time online, and much of the emerging market is gaining access to the internet for the first time.
Artificial Intelligence
Advancement in the healthcare sector alone -- robot-assisted surgery, virtual nursing assistants, and dosage error reduction.
E-Commerce
Low penetration categories are on the verge of moving online; including food, consumables, auto and auto parts, furniture, appliances and luxury goods.
Digital music
The industry is shifting to a subscription model — looking to capture value.
Online advertising
Spend is still catching up with traditional media advertising and has room for continued long-term growth.
Video games
Expanding markets and margins through more downloadable content, increasing mobile phone graphics processing power and eSports momentum.
Genomics
The cost of sequencing a human genome has declined – from the A $3+ billion human genome project, to under A $1,500 in 2017. 1
Source: Invesco
1. Sources: https://www.genome.gov/sequencingcostsdata/